The Shandle and the Beauty of “A Little Better”

September 09, 2013 | Ideas
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Big is overrated.

Our families, our jobs, our house, our cars: all big, all very important. But usually, the things that regulate our happiness are actually small and incremental. Think of latte foam, crisp sheets, lime in a beer, and the perfect shoelace knot. It's the beauty of these little things inspired the The Shandle, the world’s simplest toilet seat handle.

We often say that The Shandle makes life a little better in a room where “a little better” can move mountains. It’s a little hokey, but there’s truth behind it: The Shandle makes the bathroom experience—one of life’s great levelers and something we can can all relate to—a little easier, a little cleaner, and a little more interesting. And we think that’s pretty cool.

Lennon once said that “Life is what happens to you while you're busy making other plans”, which is more poignant than we could ever be, but it's a sentiment we embrace. So by all means, go after the big things. Push for the promotion, spoil your children, spring for the sports car. In between, we invite you to add The Shandle to your list of little things, and hope it makes every day just a shade happier: for your children, for yourself, or as a small token for someone else.

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